The Brief
Hatfields required an update to their existing website to modernise the brand and keep up-to-date with web standards. There were several aims from the get go:
- Increase sales driven through an informative car listing section
- Provide potential customers with a wide range of information on new cars
- Informative retailer pages with Google Maps and contact forms
- Showcase Hatfield’s current offers across all marques
- A blog section to provide visitors with the latest company news
- Careers section, with built-in application forms
- A custom car valuation section, providing customers with an instant quote